Marketing FAQ

Strategic Marketing FAQ: When you hire a Minneapolis property management company, you want to make sure your rental property finds the right tenant for the right price. The key to finding that tenant and that price is a detailed and comprehensive marketing plan that exposes your rental home in Minnesota to as many interested renters and tenants as possible.

• How does Buy Sell Lease Real Estate know the best marketing strategy for renting out my Minneapolis rental home? Buy Sell Lease Real Estate maintains an extensive network of territory-specific leasing agents—agents who actively keep track of vacancy rates, inventory levels, and market prices, not only for the whole Minneapolis area, but also in their specific cities and territories. We also analyze national and local data to forecast housing trends relevant to your home. We then compare the data to your home and determine which elements of your home are best highlighted in the local market, and we then proceed to market and advertise your home on websites and in print media.
• How do you measure the success of a marketing strategy for a Minnesota rental home? The best measure of success is finding a qualified tenant in a short amount of time, but we know that seasonally, this isn’t always possible. We have found in our years of experience that it is often best to hold out for a qualified tenant while keeping a rental home empty than risking damage to your Minnesota rental property. With each marketing strategy, we can make recommendations on each tenant, knowing that what you make in renting a home early can be lost in eviction fees and repairs. Thus, with each marketing strategy, we strive to find the most qualified tenant in the shortest amount of time.
• What services are offered in marketing my Minneapolis rental home? In marketing your home and creating a comprehensive and customized market strategy, we will take pictures for marketing your home, perform a walkthrough, post a yard-sign, advertise in print media on over 50 websites and create website listings for your Minneapolis rental home, take calls and screen your prospective tenants, show your rental property, and organize recommended tenants based on your marketing strategy.
• What is the price for marketing and leasing my home? Our fee for finding a qualified tenant for your home is the industry standard of one month’s rent.
• How long does it take to find the best-qualified tenant for my Minneapolis rental home? The length of time it takes to find the best tenant depends a lot on current market trends, but we find that on average it takes 30-45 days to find the right tenant for your Minnesota rental home.
• How long does it take to begin the marketing process for my Minneapolis rental home? The process is generally very short, and depending on the time of day and how busy we are at the time, we can generally go from a phone call or meeting to online advertising in 24 hours when we have all the property information in the hands of our territory-specific leasing agents.
• How much rent can I get for my Minneapolis rental home? Surprisingly, the amount of rent you can get has little to do with your mortgage payment and much more to do with current market conditions such as vacancy rates, competition, neighborhood, property type, and the time of year.
• What lease terms do you offer tenants who want to rent a Minneapolis rental property? We typically offer a standard 12 month lease, however, we also offer longer and shorter leases depending on the interests of the tenant and the homeowner.
• Where do you adverstise? We currently advertise on our two websites—http://www.buysellleasmn.com/ and http://www.metrorentalsonline.com/, on the MLS network, on http://www.rentals.com/, and on a network of over 1,000 websites. And in addition to our extensive online network, we spend a huge amount of time and energy making sure our websites are search-engine-optimized so that Minnesotans searching for “Minnesota home rentals” find our website and your Minnesota home rental quickly and efficiently.

In addition to our online advertising, we send information on your Minnesota rental property to other property management companies, to executive and corporate relocation companies, and to http://www.craigslist.org/ daily.